Written By: Greg Lee, President, CEO, and 3X Cancer Survivor On January 9, 1997, Livestrong began operations to provide hope, inspiration, and solutions to help anyone affected by cancer. No one expected this would ignite a global movement, mobilizing more than 93 million people around the world. Together, we pioneered the field of survivorship, tackled the stigma, served 9.4+ million people, and saved $90+ million in healthcare-related costs for families.